Search Ads (Google/Microsoft)Performance Max & ShoppingPaid Social (Meta/LinkedIn)Remarketing & AudiencesLanding Pages & CROConversion TrackingServer-Side TaggingDashboards & ROASLead Gen & E-commerce

Pay Per Click (PPC) Advertising to Drive Leads, Sales & ROI

Fix broken ads or launch from scratch with clean setup, weekly tests, CRO ready pages, and reliable tracking for lower CPA and higher ROAS

Request a PPC Plan Talk to a PPC Lead
Pay per click (ppc)
Why Timely Coders

Efficient structure, fast experiments, and CRO that moves the needle

Clean account design
Structure, naming, and negatives that make scaling simple.
Fast testing cadence
Weekly tests on hooks, bids, audiences, and creatives.
CRO-first landing pages
Form UX, proof blocks, and offer testing to lift CVR.
Measured outcomes
Clear dashboards for ROAS, CPA, LTV, and channel mix.
Compliance & brand safety
Policy-safe ads and geo/placement controls.
Ops that scale
Guardrails, checklists, and decision logs everyone can follow.
What changes with us
  • From ad-hoc campaigns → planned structure with guardrails
  • From guesswork → weekly tests with clear decisions
  • From vanity metrics → ROAS, CPA, and LTV by channel
Services we offer

Specialist tracks (deep dives & management)

Search Ads Management
Turn high-intent searches into customers with clean structure and smart keyword controls.
  • Group keywords by theme and intent
  • Write & test multiple Responsive Search Ads
  • Cut wasted spend with negative keywords
  • Use ad extensions (sitelinks, callouts, snippets)
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Shopping & Performance Max
Make Shopping and PMax profitable with a clean product feed and clear campaign setup.
  • Product feed cleanup and enrichment
  • Structured Performance Max asset groups
  • Separate brand vs non-brand traffic
  • Bid for profit, not just clicks
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Paid Social (Meta/LinkedIn)
Creative-led prospecting and remarketing with precise, clean audiences.
  • Thumb-stopping hooks and creatives
  • Lookalikes and layered B2B/B2C targeting
  • Rotate creatives to avoid fatigue
  • Test lead forms vs landing pages
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Remarketing & Audiences
Bring back the right visitors with step-by-step messages and smart exclusions.
  • Audience map with suppression rules
  • Sequential ads by intent stage
  • Honest view-through vs click tracking
  • Cross-channel frequency control
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Landing Pages & CRO for Ads
Convert more ad clicks with proven layouts, clear copy, and fast, simple forms.
  • Reusable LP templates and copy system
  • Form UX and validation that reduces friction
  • Test offers, pricing, and guarantees
  • Built-in analytics hooks and QA
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Analytics & Tracking for PPC
Trust your numbers with clean tagging and dashboards you can read at a glance.
  • Tag Manager + GA4 events (server-side when needed)
  • Consistent UTM link tags and naming
  • Live dashboards and alerts
  • See LTV and true, blended ROAS across channels
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Deliverables

What you receive

PPC audit & rebuild plan with quick wins
Account structure & negative list hygiene
Ad copy & creative variants with testing plan
Shopping feed cleanup/enrichment (if applicable)
Conversion tracking (pixels, events) with QA
Landing page template(s) with CRO checklist
Weekly optimizations & decision log
Looker Studio dashboard with ROAS/CPA targets
Preview a Sample PPC Plan
Process

Discover → Design → Deploy → Learn → Scale

01
Discover
Check what’s working, fix/verify tracking, define your ideal customer and search intent, audit product feeds, and set starting benchmarks.
02
Design
Choose a clean campaign structure and budgets, write ad messages/creatives, and plan landing page/CRO tests with clear success targets.
03
Deploy
Launch with guardrails (caps/exclusions), double-check pixels and events, and confirm conversions are recording correctly.
04
Learn
Run weekly tests, log what we learn, move budget to winners, and fix or pause underperformers.
05
Scale
Increase spend where ROI is strong, expand geos and audiences, add Shopping/Performance Max when it helps, and use deeper attribution.
Cadence & QA
  • Weekly stand-ups and monthly retros
  • Checklists for launches & tracking QA
  • Decision logs and budget guardrails
Talk to Delivery Lead
Ways to engage

Pick the plan that fits your stage

PPC Starter

Set strong foundations in 4–6 weeks. Ideal for new accounts or a clean reset.

  • Deep audit and rebuild of core campaigns
  • Fresh ad copy/creatives + one high-converting landing page template
  • Accurate conversion tracking (pixels/events) with full QA
  • Weekly optimizations and a simple progress report
Get Started

Growth Retainer

Month-to-month growth with weekly tests, CRO sprints, and channel expansion.

  • Weekly tests on hooks, bids, keywords, and audiences
  • Improve pages, forms, and offers to lift conversion rate
  • Scale Search, Shopping/Performance Max, and remarketing
  • Live dashboards plus concise executive updates
Launch Growth Plan

Scale+ (Multi-Geo)

For large catalogs, multiple countries, and advanced measurement needs.

  • International build-outs with localized feeds and ads
  • Server-side tagging and robust product-feed operations
  • Advanced attribution (media mix/cohort reporting) for true ROI
  • Quarterly business reviews with a rolling 90-day roadmap
Discuss Scale+
E-commerce: +52% ROAS & −31% CPA in 90 Days
Case Study

E-commerce: +52% ROAS & −31% CPA in 90 Days

Account rebuild with feed cleanup, PMax split, and remarketing sequences. New LPs + CRO sprints lifted conversion rate.

+52% ROAS−31% CPA+26% Conversion Rate
Read the case study
Tooling

Do the right work - then measure it

Ad Platforms
Google AdsMicrosoft AdsMeta AdsLinkedIn Ads
Tracking & Analytics
GTMGA4Facebook CAPIServer-Side Tagging
Landing & CRO
WordPress/LaravelUnbounce/WebflowHotjar/ClarityVWO/Optimizely
Reporting
Looker StudioGoogle SheetsBigQuery (optional)Slack Alerts
Ops
NotionJira/LinearDocs & ChecklistsDecision Logs
Related services
SEO Services
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Conversion Rate Optimization (CRO)
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Analytics & Attribution
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Content Marketing
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Local SEO
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Ready to scale profitable acquisition?

Let’s build a focused PPC plan and start compounding wins.

Request a Proposal Talk to Us
FAQ

PPC FAQs

You’ll usually see the first meaningful lift within 2–4 weeks after launch or rebuild. We keep weekly tests and share a clear decision log.

We tailor spend by channel and CPA/ROAS targets. We’ll propose a starting budget and ramp based on early signal.

Yes. We provide LP templates, copy, form UX, and analytics hooks. We can publish on WordPress or your stack.

Yes-lead capture with UTMs, offline conversions, and pipeline reporting where possible.

Clean tagging, agreed KPIs (ROAS, CPA, LTV), and dashboards you can check anytime. We report what changed and what’s next.